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Search Engine Optimization - SEO PULP

 

How to Create an RSS file

December 28th 2006 08:03
RSS files use the XML language. This is similar to html except you must be careful to use closing tags and be sure to validate it before you use it. An XML file contains the information (Title, Description and Link URL) that your audience will receive through a RSS reader.

Here is all you need to create an RSS file:

-Title
-Description
-Link

1. Open the notepad of your computer


Here is an example of how a RSS code. You can just copy and paste this in your computer’s notepad and then replace it with you own title, description and link information.


<?xml version="1.0" encoding="ISO-8859-1" ?>
<rss version="0.91">

<channel>
<title>Web Site Design | Hosting | Marketing</title>
<link>http://www.isitebuild.com</link>
<escription>Affordable Web Design in Maryland</description>
<language>en-us</language>

<item>
<title>How to Add a Search Engine to Your Site </title>
<link>http://www.isitebuild.com/add-search-engine.htm</link>
<escription>
When visitors arrive at your web site you want them to find
the information quickly otherwise they will lose patience
and move on. A great way achieve this is to add a search
engine or search box to your web site.
</description>
</item>
</channel>
</rss>

The first part contains information about your website. The second part will contain information about one of your articles. In your headlines, you can include optional information such as your e-mail, copyright info, or even an image. Try to limit the number of articles you wish to include in your RSS file to 5 or less. Enclose your RSS information with the xml and rss versions you are using followed by the channel and item tags. Finish off with the RSS closing tag.


2. Save your RSS file

When saving your rss file, save it in plain text format with an XML extentsion, ie http://www.seopulp.com/rss/rss-feed.xml.

3. Check your RSS file


Since RSS is in a XML file some characters are illegal, you can however remedy this by inserting a text string in place.
• Replace all instances of '&' with: & if you use quotation marks ie "Click Here" change it to "Click Here"
• Change every apostrophe to ' For example: It's a boy. becomes It's a boy.

4. Upload your RSS file
to your root directory
5. Validate your RSS file
Don’t go assuming that the RSS file you have created is perfect. If your code has some errors, it won’t be read by RSS readers at all.

Here are some validators:

http://feedvalidator.org/
http://aggregator.userland.com/validator
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Taking a break

December 22nd 2006 09:17
Tis' season to relax and be with loved ones. Since santa knew we have been working our butts off the entire year,he figured we can use a break. So last Dec. 16 we had our Hawaiian Christmas party way up North in one of Cebu's fine beaches. There were tons of games and alcohol just enough to turn half of the guys pink and get them "in the mood".

What break did you take since you have been good this year?

In our hawaiian outfits
in our hawaiian outfits


on the way
on the way


my seo buddy
my seo buddy


The Blue team singing their hearts off
The Blue team singing their hearts off


He feels feline-ish
He feels feline-ish


we had fun games
we had fun games


the roast pig
the roast pig


pinkish guys
pinkish






















56
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Taking a break

December 22nd 2006 08:59
Tis' season to relax and be with loved ones. Since santa knew we have been working our butts off the entire year,he figured we can use a break. So last Dec. 16 we had our Hawaiian Christmas party way up North in one of Cebu's fine beaches. There were tons of games and alcohol just enough to turn half of the guys pink and get them "in the mood".

What break did you take since you have been good this year?

In our hawaiian outfits
in our hawaiian outfits


on the way
on the way


my seo buddy
my seo buddy


The Blue team singing their hearts off
The Blue team singing their hearts off


He feels feline-ish
He feels feline-ish


we had fun games
we had fun games


the roast pig
the roast pig


going home
going home


The guys are pinkish already
the guys are pinkish already




















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Video Optimization

December 20th 2006 08:10
film reel


The basic concepts that are appropriate for search engine optimization also apply for video search optimization


[ Click here to read more ]
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RSS Feed FAQs

December 19th 2006 08:02
Really Simple Syndication (RSS) is a format designed for sharing content like headlines, press releases, articles and promotions. When people subscribe to your RSS feed, each time you add content to your website they get notified.

RSS today is one of the most effective content and search engine visibility strategies available on the internet


[ Click here to read more ]
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Dec. 11

December 13th 2006 00:35
When I got into the SEO world, a day at work was never dull. It's full of challenges and at the same time fun! That's why I love my work too much... (--,) These pictures are just a few of the things we do to make work more exciting..

How about you? What is your day at work


[ Click here to read more ]
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Competitor Analysis Tool - SEO SpyGlass

December 12th 2006 06:21
I was browsing around the web to check out what's newsworthy and luckily stumbled upon this new and convenient tool, SEO SpyGlass.

If you’re anything like most SEO’s you’d go crazy once your competition outrank you in Google and you dropped painstakingly to the 45th place. I guess it’s universal that we SEO practitioners aim to Rank no. 1 in the SERPS and get the visitors and sales we deserve. However doing that requires a tedious amount of competition analysis


[ Click here to read more ]
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SEO Defined

December 10th 2006 12:49
The advent of technology brought about what is now rapidly becoming the primary media, the internet. Today, most enterprises are using the internet to give their product/ service the needed global reach. However giving your business an online presence is never enough; there is still that problem of visibility. How visible is your business online? The need for online visibility is the basic premise of Search Engine Optimization.

Search Engine Optimization (SEO) is a set of methods aimed at improving the ranking of your website in search engine listings, and is considered as a subset of search engine marketing. The term SEO can also refer to, “Search Engine Optimizers”, an industry of consultants who carry out optimization projects on their clients’ sites. There are two types of SEO practice


[ Click here to read more ]
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Reciprocal Link Exchange

December 7th 2006 12:35
Feels like I’m back from the dead. For how many days I have been away from the blogger’s sphere. I visited my dad and I got sick with the flu, well even up till now I am, I feel I owe you guys so much right now, so here goes another SEO tip.

Recognizing, identifying and requesting for reciprocal links now-a-days is a bit more complicated than it used to be before. Remember that one of the most important ingredients to a successful SEO reciprocal link exchange campaign is to increase the quantity of web sites which provides plain-text reciprocal links to your site


[ Click here to read more ]
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